Photographing headshots is an art that requires technical skills, an understanding of lighting and composition, and the ability to connect with your subjects. Headshot photography can be categorized into three broad segments: actor headshots, corporate headshots, and social media headshots. Each category has unique requirements and techniques.

Actor Headshots

Theatrical Headshots

Theatrical headshots require a serious and professional look. Take these photos head-on with a nice, neutral expression. Soft lighting and a neutral background enhance the overall composition.

Commercial Headshots

On the other hand, commercial headshots require a happier, brighter mood. Play up big smiles, flattering colors, and the subject’s vivacious personality. Use your people skills, tell jokes, and play upbeat music to create the perfect atmosphere.

‘Looks’ in Actor Headshots

For actor headshots, having a variety of ‘looks’ can be beneficial. Different character types that come with a change in clothing can reflect the versatility of the actor. However, it is important to maintain subtlety; no costumes, just regular clothes that the character might wear off-duty. A typical headshot session will take one or two commercial looks and three to five theatrical looks.

Corporate Headshot Photography

In corporate headshot photography, efficiency is key. Understanding the job requirements is crucial, whether it’s an environmental headshot within the workspace or one with a simple backdrop. Making the subject look confident yet approachable is the main goal here. Employ a friendly demeanor, maintain eye contact, and aim for a slight smile or even a smirk on your subject.

High-Volume Corporate Headshots

Shooting numerous corporate headshots requires speed and consistency. Automation and preset light settings are your best friends in such scenarios. Always have a test subject (an assistant or a stand-in) to finalize the settings before the actual shoot.

These are generally used as profile photos across various platforms. Since they aren’t typically high-pressure, they can be a great way to practice and hone your photography skills. Try out new concepts and styles and use these low-stakes opportunities to experiment and learn.

Essential Equipment and Skills for Headshot Photography

Camera and Lenses

While a good camera is necessary, it doesn’t have to be the most expensive one. A mid-range prosumer camera can do the trick. When it comes to lenses, the focal length is crucial for headshot photography. You’ll want something between 85mm – 200mm focal length to avoid wide-angle distortion on close-up shots.

Lighting

Mastering lighting is critical to headshot photography. The use of a 5-in-1 reflector and an off-camera flash can drastically improve the quality of your shots. A white side reflector can bounce soft, natural light onto your subject, creating a pleasing and natural effect.

Technical Skills

Headshot photography demands a thorough understanding of how cameras perceive light. Therefore, you must practice until your technical skills become second nature. Also, spend time studying great photos. Doing so can enhance your intuitive sense of the quality of your work.

People Skills for Better Headshots

Excellent people skills can go a long way in producing high-quality headshots. Build trust with your subject before the shoot, make reassuring eye contact, and maintain a positive attitude. Develop a routine or ‘schtick’ to help your clients relax. Affirmations, humor, and soft background music can help create a comfortable environment for your subject.

Developing Your Style, Composition, and Posing

Reproducing certain decisions from shoot to shoot will help you develop your individual style. However, always remember to keep your headshots within the confines of usability. When it comes to composition, the rule of thirds, cropping, and centering the focal points of the image are important. As for posing, have the subject face the camera, then turn slightly towards the primary light source. The height of the camera and the angle of the shot can dramatically change the final image.

Post-Production and Retouching

Post-production is a critical step in the process of headshot photography. Properly adjusting the contrast, exposure, and shadows can dramatically enhance the overall appearance of the image. When retouching, particularly for actor headshots, it’s important to clean up any temporary imperfections or redness while maintaining the skin’s natural and pleasing look.

Remember, photography is a journey of continuous learning and improvement. So, embrace constructive feedback, practice often, and above all, enjoy the process of capturing the essence of a person in a single shot.