Word of Mouth advertising is the most effective, as much as 10 times more effective
More Trustworthy - People believe their friends and don't trust companies
WOM is very targeted - Having your customers become brand ambassadors is a great method...
Google Analytics
Where did it come from?
Web analytics initially resided on the server, which returned the http requests to the clients browser. There were problems due to security and storage requirements. Now a days, Google Analytics and more modern analytic...
React is a java script library that detects application state changes and serves up different views depending on the state. It is currently used by Facebook and Instagram to create what is known as a Progressive Web Application. PWA's are...
Lenses are best described by their focal lengths, so that is where we will get started. The focal length is the distance in mm from the lens focal center to the camera sensor, at a focus of infinity. The...
Heres what you need:
DSLR with manual flash
Tirpod with Fluid or Ball or Gear head
Flash modules and radio triggers
Soft box
shoot through umbrella
light meter
light stands with boom arms
Light Metering
In camera metering systems are useless when working with flash. In camera meters...
Small flashes are composed of three components.
Battery
Zenon Flash Tube
Circuitry to raise voltage from battery
Once batteries are inserted, the circuitry raises the voltage from hundreds to thousands of volts by holding the power in capactiors. This energy is then discharged...
Headshots can be broken down into three different categories
Actor
Theatrical
Take the photo of the person head on with a nice, neutral expression. Soft lighting and neutral background.
Commercial Headshot
Bring out the shiny, happy person. Big smiles, bright, and flattering colors. Use...
Know your microphones
Polar Patters
Omni - all directions
cardiod - hears front, side rejection and small sensitivity bubble in back.
Super cardiod - more narrow front, large side rejection, medium sensitivity bubble in back
Hyper cardiod - Even more narrow in front, larger...
Normalize.css
Due to the inherent variation in User Style Sheets, it is important to reset the browser display to ensure you are working with the same layout for all browsers. Normalize.css is the best for this.
Animate.css
Cross-browser animations. Mark the items...
We slave over our interactive projects as if they were our children, but we rarely focus on the other side until deployment. There is of course UX, which offers us a framework to build from, but we don't really...
Photography and Graphic Design, A Marriage of Cousins
Photography and Graphic Design are very interrelated fields and the skills and techniques that apply to one can also be applied to the other. Both are visual forms of artistic expression. Graphic...
Propeller is a new framework that encorporates the best practices of both Bootstrap and Material Design. It is quickly gaining traction as more and more developers and designers understand the need for mobile-first web designs and appreciate the more...